Chairman’s Mid-Autumn Festival Message

This week we celebrate the Mid-Autumn Festival, also known as the Harvest Festival or the Moon Festival. This is a special holiday in Asian cultures. Next to the Lunar New Year, this holiday is the second most important. I’ve always thought of it as the equivalent of Thanksgiving in the U.S. It is a time for gathering family and friends, give thanks for the harmonious times, and pray for good fortunes.

Here in the Midwest, we are far away from the warmth of this holiday and the smell of fresh baked mooncakes, the soft glows of lanterns, and the days-off to celebrate. As an immigrant of more than 20 years, I have grown accustomed to the lost and longing. But I remind you, our member companies, and the good people of this Greater Cincinnati region that this is a special time for those who do celebrate. I ask that you share your smiles and open your hearts. Learn about the traditions and folklores of this important festival. Ask about the ten suns and the story of Chang-E. Don’t be afraid to try a piece of mooncake, and no it is not the same as a moon pie. Welcome and embrace the difference, celebrate together the meaning and substance to your diversity and inclusion efforts.

And for all those who do celebrate this Mid-Autumn Festival, I wish you:

月到秋分明,一年团圆日,祝你中秋事圆,身体安康, 万事如意,心想事成!

Jin Kong (孔进, 德昌)

Chairman, Greater Cincinnati Chinese Chamber of Commerce